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Category: Practice Management

How do I build a conversion-focused practice website?

Bob Bond

Background I’m writing this article because I received a message from one of our clients recently who was obviously quite p!$$@d by his experience of working with a number of different web development shops.  He very kindly and flatteringly asked if we would consider building his site because he loves WriteUpp and he likes the no […]

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If your website isn’t mobile friendly you’re losing income

Bob Bond

This article provides evidence of the significant shift towards mobile internet usage both amongst clients in the healthcare industry and more broadly across the population. It also explains how you can verify if your site is mobile friendly (or better still mobile optimised) and what the implications of not having a mobile friendly site are […]

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Video Consultation is disrupting!

Bob Bond

What is video consultation? As the phrase suggests a video consultation is one that doesn’t take place face to face. It’s handled online using some form of video chat/conferencing technology like FaceTime, Skype, Zoom, Google Hangouts or an embedded solution most likely based on an established video conferencing technology like WebRTC. The client participates in […]

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How should I price my treatment?

Bob Bond

Photo by John Cobb on Unsplash This article discusses two approaches to help you set (and maintain) your pricing. If you’re questioning whether your pricing is competitive or correct in these challenging economic times this article should provide you with some peace of mind. Market Rate Unless you provide highly specialised services pricing shouldn’t be undertaken in isolation. […]

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Ready to really make your practice digital?

Bob Bond

Following HMRC’s (Her Majesty’s Revenue & Customs) recent “Making Tax Digital” initiative there’s been lots of talk about “going digital”. But switching to digital tax submissions is unlikely to be game-changing for most practices. In reality, the prime beneficiaries are likely to be HMRC and possibly your accountant. But if its got you thinking about “going […]

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