If you’re like me you probably tend to only use your preferred social media platform to keep track of “social” news and creep on old school friends. Yup, thought so! Now I’ve started working (as an intern!) I’ve started to see the power of using social media to enhance your reputation, generate demand and market […]

You only have 50 milliseconds to capture your audience’s attention once they come on your site and when it comes to content a picture is worth a thousand words. Bottom line, to increase engagement with your audience include visual content (images, infographics, memes and videos) in your marketing. If you’re still doubtful here’s a few […]

Google research suggests that 97% of people search for local services, like yours, online. However, many practices fail to use tools such as Google Places for Business to boost their online presence and increase their business’ digital reach. Recently, we’ve conducted some research with WriteUpp customers to establish how many practices are taking advantage of […]

These days Healthcare is a competitive business. There will always be competitors whose services are cheaper, closer or better. Which is why you need to ensure that your brand stands out. Below are some great tips to consider when branding your practice, as recommended by Guy Kawasaki, a professional author and business advisor.Make it Contagious. […]

There are many conflicting articles available on the internet regarding Facebook advertising. Sometimes it works and sometimes it doesn’t. Despite this if you are a small private healthcare business owner you shouldn’t automatically write off advertising on Facebook. It can deliver great results; especially if it is executed properly and expectations are realistic.BusinessNewsDaily asked marketing […]